6:30pm - late

Cocktails & Keynote

Join us for an evening of insight, celebration and connecting. Meet entrepreneurs, investors and supporters from across Canada and Silicon Valley. Ticket price includes drinks & hors d'œuvres.
All proceeds are donated to the United Way.

Royal Ontario Museum

100 Queens Park
Toronto, ON, M5S 2C6

Sold Out!

**Chris O'Neill**
Managing Director, Google Canada

Topic

Keynote

For many entrepreneurs, Google remains the ultimate start-up triumph. Chris O’Neill, Managing Director, Google Canada will share unique insights into Google’s culture, vision and strategy that led to its meteoric rise and that continue to drive its success today. Chris will also discuss the importance of innovation in technology and business, and how Google’s focus on innovation and entrepreneurship best position the firm to attract new talent and start-ups into the fold. Having worked in the US and Canada, Chris will share his perspectives on key lessons for success and opportunities at home and abroad for emerging, Canadian start-ups and their founders.

Meet the founders and select your favourite demo at the event. The winning start-up will get $2500 so be sure to vote!

12:30pm - 4:00pm

Workshops

Time to get down to business. Spend time workshopping practical solutions to your common problems with a small group of like-minded entrepreneurs and very special subject matter experts. Tackle 3 topics in 3 hours.

KPMG @ Bay Adelaide Centre

333 Bay Street, 46th Floor
Toronto, ON, M5H 2T4

Sorry we're full!

Stream

A

Session 1

Navigating the Perils of Early Stage Funding

Need some cash to cover pizza and electricity for a few months while you build v1? This session will cover the pros and cons of bootstrapping, angels, incubators and government funding and help you ensure you’re pursuing the right type of funding.

**Jared Gordon** &
**Mark Ruddock** &
**Duncan Hill**

**Jared Gordon** &
**Mark Ruddock** &
**Duncan Hill**

Session 2

Essentials of a
Killer Pitch

Have your first meeting booked with a potential investor next week and you’re looking for seed investment? What do investors absolutely need to hear from an early-stage start-up to make the deal?

**Peter Evans**
EIR, MaRS / Founder & CEO, Speakerfile

**David Crow** Editor / Founder, StartupNorth / EiR, VeloCity

Session 3

Getting Seriously Lean

You have limited time and resources to get your first product out the door and all of the features are OMG critical. How do you choose which features are in and what features get cut?

Stream

B

Session 1

Start-up Marketing - Sharing Best Practices

You’ve built a great product and now it’s time to get the word out. Selling enterprise software or trying to get consumers to use your free mobile app – isn’t easy. This session is for sharing their best practices in low-cost/high impact marketing.

**Kristina Cleary**
**Stuart MacDonald**

**Kristina Cleary**
**Stuart MacDonald**

Session 2

Beyond the Like - Social at the Core

If you are developing a B2C or B2B product, integrating social features should be deeper than the Like button. This session with explore examples of how to leverage social to the max for both awareness and loyalty.

**Elmer Sotto**
Head of Growth
Facebook Canada

Session 3

Hiring Top Talent

The talent war in Toronto is fierce. Developers, mobile guys, design gurus are in demand. How do you convince top-talent to join your fledgling start-up with lesser resources? What will help you stand apart?

**Randy Rosenberg**
CTO & Co-Founder
Firmex

**Sarah Prevette**
CEO and Founder
Sprouter

4:00pm - 5:30pm

Entrepreneur Panel

It’s Global Entrepreneur Week and Canada’s Year of the Entrepreneur, so what better than a no-holds barred discussion about the state of the Canadian Startup Community with three of its veterans? Workshop attendees will end their afternoon with this interactive panel session.